Facebook is not only coming down hard on pages which try to trick their way onto your News Feed but those that post low-quality memes as well.

By announcing a change to the feed algorithm for Pages, the intention behind this new development is to promote pages that offer trustworthy, relevant, timely and shareable content.

What this could result in is an increase in traffic to reputed Pages while also keeping spammers under control in the process as well.

Earlier this month, Facebook announced that it would start publicizing the changes to the News Feed but not quietly, since it believed that these changes could affect its users and businesses in a big way.

First, it was content by friends and now, it is Pages. The first will help users to keep in touch with the latest updates from their friends. However, the second set of changes met with a lot of angst as businesses are dependent on content in the News Feed while page admins are unhappy about having to pay in order to reach fans.

What has stirred more controversy is the fact that Facebook is being strict with pages that offer spammy content. The reason for all this uproar is that Facebook hasn’t been upfront with pages since they have to pay in order to have their content displayed in the News Feed.

With that said, the only thing that most high-quality Page owners must keep in mind is to post compelling, attractive content but most of all, to avoid asking for Likes as is the case with a number of low-quality Pages now.


Facebook is not only coming down hard on pages which try to trick their way onto your News Feed but those that post low-quality memes as well.

By announcing a change to the feed algorithm for Pages, the intention behind this new development is to promote pages that offer trustworthy, relevant, timely and shareable content.

What this could result in is an increase in traffic to reputed Pages while also keeping spammers under control in the process as well.

Earlier this month, Facebook announced that it would start publicizing the changes to the News Feed but not quietly, since it believed that these changes could affect its users and businesses in a big way.

First, it was content by friends and now, it is Pages. The first will help users to keep in touch with the latest updates from their friends. However, the second set of changes met with a lot of angst as businesses are dependent on content in the News Feed while page admins are unhappy about having to pay in order to reach fans.

What has stirred more controversy is the fact that Facebook is being strict with pages that offer spammy content. The reason for all this uproar is that Facebook hasn’t been upfront with pages since they have to pay in order to have their content displayed in the News Feed.

With that said, the only thing that most high-quality Page owners must keep in mind is to post compelling, attractive content but most of all, to avoid asking for Likes as is the case with a number of low-quality Pages now.


Rumor has it that Microsoft’s next CEO could be from Google and that is more than possible considering how Marissa Mayer’s move to Yahoo has gone well.

So, who could it possibly be?

Among a slew of names that are in the running, Vic Gundotra who has led Google’s Google+ efforts for a while now yet what makes him stand out amongst Microsoft’s other probables is the fact that he has been a former Microsoft employee. What goes against this track record is that he does not have experience as a CEO.

Another name that comes to mind is Andy Rubin who, since the Sundar Pichai being put in charge of ChromeOS and Android, has gone quiet. Given his experiences with both software and devices, the position of CEO at Microsoft seems a perfect fit. With that said, Mayer’s move to Yahoo was no different during her last few months at Google.

And even though he doesn’t have the experience of running a massive company, he still does have relevant experience as that of a CEO.

As for others such as Sundar Pichai and Urs Holzle, the former seems to be in the position of a CEO-in-training (and won’t leave, for that reason) while the latter’s experience in running Google’s technical infrastructure will not fit Microsoft’s needs or Ballmer’s shoes, for that matter.

Other non-Google name include Amazon’s CTO Werner Vogles, Cisco’s Padmasree Warrior, former VMWare CEO Paul Maritz, former IBM CEO Sam Palmisano and Nokia CEO Stephen Elop. However, none of them seems to be a perfect fit either.

What is for sure is that the person they do select should be aware of how broad tech companies have become or someone who has prior experience running a company.

With that said, one cannot rule out internal candidates such as Satya Nadella and Terry Myerson either.


Facebook has plans to become a newspaper for mobile phones, and is working on a service called Reader that will display content from Facebook users and publisher in a new format.

Speaking of the difficulties that await the company that now wants to venture into long-form reading, a Forrester analyst, Nate Elliot, said, “There are a lot of things people didn’t do on Facebook several years ago that they now do. But I imagine it’s going to be very hard to retrain consumers to see Facebook as a go-to hub for news.”

With the project in development for over a year now, recent versions of Reader, they say, resemble a smartphone and tablet app known as Flipboard, which allows users to accumulate articles from various sources and let’s them go through it in one place.

It also indicates a change in direction for Facebook, which was founded as a college social network but now wants to be a hub where users can follow the latest news as well as keep up with real-time events and conversations.

This was indicated by a redesign of the News Feed on Facebook recently, which included more content from publishers, and with Zuckerberg stating that he wanted Facebook to become the “best personalized newspaper in the world”.

With more and more people spending time with mobile devices, but only for brief periods of time, launching the Reader, which would involve users spending a lot of time on Facebook could open new streams of revenue in the form of advertising.

It’s probably also the reason why Zuckerberg is taking his time with Reader as opposed to the “move fast and break things” approach that his company is known for taking.


With the year of 2012 drawing to a close, Facebook has posted the “Year in Review on 2012” for its viewers to take a walk down memory lane looking at past events, videos, songs, movies and locations that they liked. In addition, Facebook also reviewed the top trends in terms of popular public figures, top events and most listened to songs among others, compiled at FacebookStories.com/2012.

 

It should come as no surprise that the Presidential Elections, Barack Obama, the internet meme Tbh to be honest), The Hunger Games and the Avengers were indeed the most important people, memes and events of the year. When it comes to technology, Instagram was on top while the most listened-to song was ‘We are Young (feat Janella Monae) by Fun. If you haven’t viewed your own year in review, then you can go to Facebook.com/yearinreview in order to do so to see the top 20 moments of your year. It’s good to know that you might not know how Facebook comes up with these moments though.
Of course, if you want others to know what your top 20 moments were, you can Share it with your friends and family, by using the Share button.

When asked why this feature was enabled for users, Facebook revealed that it wanted to give people an interactive experience to look back at 2012 – a reminder of times forgotten in the past year which could create a sense of nostalgia. Prior to Facebook’s release, Twitter also did a personalized ‘Year in Review’ or its users.