Article by Pierre Zarokian.

When well over 570 websites and 70 new domains are created with every passing day, the only way that your online content can get a healthy flow of traffic is by maintaining a high search engine ranking through a top-notch SEO campaign. Generally speaking, investing in professional help from a search marketing agency will be the best way to run an effective campaign.

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Due to the extreme density of new web content getting generated by the second, the Google Search Algorithm (also known as Googlebot) must be very discretionary in choosing what content it chooses to index. Upon identifying a website to analyze, the search algorithm scrutinizes every relevant bit of data on its webpages (also known as crawling) in order to try and ascertain its purpose. Continue reading


google-penguinPost-penguin SEO is not cut out to be as difficult as many people fear. This is especially true for companies that have already aligned themselves with the local SEO services Los Angeles residents trust. The emphasis remains on providing exceptional quality to web users throughout every aspect and element of the SEO campaign. There are, however, a few developments that site owners should be cognizant of, whether devising and implementing new campaigns or updating old ones. Continue reading