• October 2, 2013

Advantages of Display Advertising

By Ted Dhanik  The advantages of display advertising to the purchasing business are copious. It starts with the visibility and traffic that display advertisements get. Because these advertisements are directed toward a target audience, they are more likely to be successful in bringing in traffic to their website. And because the ROI is so high,…

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Entice Customers with Internet Cafe Sweepstakes Games

Business owners can benefit from integrating sweepstakes into their internet cafe franchise marketing plan. People love the chance to win something. McDonald’s sweepstakes, such as the Monopoly game, encouraged their potential customers to buy more food for the greater chance to win something. And when the prizes are smaller and easy to win, such as…

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Calico, Google’s largest R&D project in healthcare, that promises to defy aging

Calico, Google’s latest healthcare project, ever since Google Healthcare tanked, is potentially exciting, seeing how it intends to extend human life. Even if the project cannot be categorized as a Google company but an extension of its mad science lab, Google X, Larry Page explained that the company wants to take the same approach that…

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Pinterest will start displaying select ads to users, will take a mobile-first approach

Pinterest will begin to promote certain pins (or display ads) while also focusing more on mobile growth going forward. This effort to monetize their service comes after almost four years of being around, and according to its CEO, Ben Silbermann, is because “it’s important that Pinterest will be a service that is here to stay”.…

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Facebook Feed Coming Down Hard on Pages with Low-Quality Memes

Facebook is not only coming down hard on pages which try to trick their way onto your News Feed but those that post low-quality memes as well. By announcing a change to the feed algorithm for Pages, the intention behind this new development is to promote pages that offer trustworthy, relevant, timely and shareable content.…

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