Tips for Brands Considering Mobile Ads
This article was written by Ted Dhanik The smartphone has changed how people view the Web, making the old desktop banner advertising methods something of a relic. Desktop ads still account for the majority of ad spend, but the upswing into mobile seems inevitable. Mobile users are more motivated to make a purchase, and they…
Read MoreYahoo creating new search product, increase in revenues from Bing deal with Microsoft
Considering how Yahoo’s deal with Microsoft in the area of Search is showing no signs of improvement, in terms of performance, the company has recently revealed that they are currently working on a number of new search products. If the company is serious and not just experimenting or to gain leverage, thanks to its upcoming…
Read MorePECVD 101
Written by: Denton Vacuum If you had a piece of plastic and wanted to apply a coat of metal to it, you can use thin film evaporation to deposit a thin layer of metallic coating on it. Manufacturers use a Plasma Enhanced Chemical Vapor Deposition unit to complete the process. It uses a lower temperature…
Read MoreHow One Scammer used a $10 GameSalad template to rise to the App Store’s Top Charts
With two developers using the same $10 GameSalad template to send both their apps to the top of App Store charts, one might be wondering if there’s some mischief afoot. Strangely enough, one of the apps being a paid one, earned its developer, a real scammer, a lot of money in the process. Of course,…
Read MoreHow to Write Amazing Banner Ad Copy
Written by Ted Dhanik The copy of your banner ad is just as important as the copy involved in search marketing. It’s your chance to sell the user on your ideas, using keywords and phrases that are familiar to your audience. You’ve been told to tell a story, keep it simple, and use sales language…
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