Article by Pierre Zarokian.
When well over 570 websites and 70 new domains are created with every passing day, the only way that your online content can get a healthy flow of traffic is by maintaining a high search engine ranking through a top-notch SEO campaign. Generally speaking, investing in professional help from a search marketing agency will be the best way to run an effective campaign.
Due to the extreme density of new web content getting generated by the second, the Google Search Algorithm (also known as Googlebot) must be very discretionary in choosing what content it chooses to index. Upon identifying a website to analyze, the search algorithm scrutinizes every relevant bit of data on its webpages (also known as crawling) in order to try and ascertain its purpose. Continue reading